When you use Loveology, you trust us with your information. We use your information to provide, maintain, protect, and improve Loveology and the Services, as that term is defined by the Loveology Terms of Service. This Privacy Policy is meant to help you understand what data we collect, why we collect it, and what we do with it. This Privacy Policy applies to all Loveology Services.

What information we collect

We may collect your personal or contact information, or other information submitted to or collected by us during your use of the Services (together, your “Information”).

Information you provide

Personal and contact Information. When you register, subscribe, contact us, or use the Services, we may collect a variety of information about you including personal and contact information or a record of issues you have faced when using the Services.

Purchase Information

All payment information is securely collected and stored by a third party payment processor. We do not retain or have access to your payment credentials, but are provided a summary of transactions.

Loveology Information

As part of the Services, we collect, store, and analyze your Information—including your individual responses, the responses you provide as a couple, and your Loveology results.

Information we get from your use of our Services

Cookies and other similar technologies. In order to improve and enhance your User experience and the overall quality of the Services, we may use encrypted, secure session “cookies”, or other similar technologies, to identify your browser or device and keep track of the times you visit our website or use the Services. You may refuse the use of cookies by selecting the appropriate settings on your browser. Please note that by doing so, you may not be able to use the full functionality of the Loveology website.

Do Not Track signals

At this time the Loveology website does not respond to Do Not Track (DNT) signals.

How we use your Information

We will ask for your consent before using your Information for a purpose other than those set out in this Privacy Policy.

Use to improve Services

We may use your Information to improve our Services, to help solve any issues you might be facing, to offer you tailored content, or to inform you about changes or improvements to the Services.

Use for research

We may use your Information to continue our research into healthy, successful relationships.

Disclosure of your Information

Any disclosure of your Information will comply with the terms of this Privacy Policy. We will ask for your consent before disclosing your Information for a purpose other than those set out in this Privacy Policy.

Disclosure for research

We may retain and use your Information to continue our research into healthy, successful relationships and to improve the Services. We may also disclose your information to trusted third research partners. This research may be published in academic journals or other publications. Any resulting publication will not disclose your identity.

Disclosure by law

We may disclose your Information if required to do so by law, at the request of a third party, or if we believe that disclosure is reasonable to (1) comply with the law, a request or order from law enforcement, or any legal process; (2) protect or defend Loveology, or a third party’s rights or property; or (3) to protect someone’s health or safety, such as when harm or violence against any person (including you) is threatened.

Disclosure to protect abuse victims. We reserve the right, but have no obligation to, disclose your Information if we suspect or have reason to suspect that your Information pertains to a party who may be a victim of abuse in any form. Your Information may be disclosed to authorities that we deem appropriate to handle such disclosures, such as law enforcement agencies, child protection agencies, or court officials.

Disclosure to trusted third parties by Loveology. We may provide your information to trusted businesses or persons if we believe such a disclosure is reasonably required by business needs. For example, we may disclose your Information for external processing or to utilize the services of technology assistants or customer care providers. However, all third parties with access to your Information will comply with the terms of this Privacy Policy and other appropriate confidentiality and security measures.

Erasure of your Personal Information (aka “right to be forgotten”)

In certain circumstances and where we are required to do so by law, we must delete the Personal Information we hold about you at your request. This right is not absolute. It is likely that there will be scenarios where we are not obligated to comply with your request.

You have the right to request that we delete your Personal Information. If you make this request, we will need to balance certain legal, contractual and business interests against your right to request the deletion of the relevant Personal Information.


All Information you provide is electronically transmitted using Secure Socket Layer (SSL) encryption, according to cryptology best practices. SSL is a proven coding system that allows your browser to automatically encrypt (scramble) data before it is sent. We protect your account information by placing it on a secure portion of the Loveology website that is only accessible by Loveology website administrators. And we follow industry best practices, including user authentication mechanisms, to prevent data leakage and resist certain hacking techniques. Unfortunately, no data transmission over the Internet is 100% secure. While we strive to protect your Information, we cannot ensure or warrant the security of your Information.

Contacting Loveology

If you have any questions about this Privacy Policy, our practices, or your experience with the Loveology website or Services, you can contact us via email at (include Privacy Policy as your subject line).

To exercise any of your rights over your Personal Information, ask questions about our collection and use of your Personal Information or comment about this Privacy Notice and our privacy practices,

Acceptance of Privacy Policy

By using the Services, you accept the terms of and agree to comply with this Privacy Policy. We may amend or modify this Privacy Policy at any time, for any reason, without notice or liability. Changes are effective immediately upon posting to the Loveology website ( It is your responsibility to review this Privacy Policy prior to use of the Services. Your continued use of the Services now, or following the posting of any changes, indicates your acceptance.